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Adit Kakkad

Apple Glowtime 2024

Updated: Oct 10, 2024

Apple’s Fall Event took place on Monday, September 9th, under the name “Glowtime”, where they introduced the new iPhone 16 lineup, the Apple Watch Series 10, The AirPods 4, and some new AI features. Here is a rundown of everything they announced at the event: 

 

The iPhone 16 and 16 Plus both bring multiple improvements, and Apple states these are the first phones “built from the ground up” for Apple Intelligence-- Apple’s implementation of AI in their devices. In addition, they spoke about a significant battery life boost, due to an increase in battery size and better optimization. The new colors this year include ultramarine, teal, and pink. Apple mentioned that they will have a screen brightness from 1 to 2000 nits.  

 

Apple made upgrades to the camera this year, with the main camera now being 48-megapixels and a 12-megapixel ultra-wide camera. The camera now has side by side, instead of the diagonal layout, to allow for spatial photos and videos, and introduced the action button to those models. A new button, called the Camera Control button, is now available, which works off a touch sensor. This button is also used for Apple’s new “Visual Intelligence” feature, which works like Google Lens by enabling search using the camera.  

 

Finally, these models have been upgraded to the A18 chip, with a 16-core neural engine, two performance cores, five efficiency cores, and a GPU with five cores. To improve the gaming experience, Apple has a new thermal design for better heat dissipation and support for ray tracing on certain games.  

 


Starting Price: $799 and $899

 

The iPhone Pro and Pro Max have been increased in size, to 6.3 and 6.9 inches respectively, with smaller bezels, and the colors this year include black, silver, and rose gold.  

 

The new phones run on the new A18 Pro chip, with larger caches and a new display engine for faster encoding/decoding. Both phones include the 48-megapixel main camera from the base models, and the camera control button, but the Pro models also include an upgraded 48-megapixel ultra-wide and 12-megapixel 5x telephoto lens. The biggest upgrade to the camera is recording quality, and you can now record in 4K at 120fps. A few other improvements include better color grading controls, custom speed previews, and HDR editing. 

 

Apple introduced improvements to the microphones, as there is now a quad mic setup, spatial audio capture, and sound layering. Finally, Apple has released new MagSafe cases with faster wireless charging and the addition of the camera control button. 



Starting Price: $999 and $1199. 

 

For the Apple Watch Series 10, Apple has decided to completely redesign the watch, with a bigger display and thinner body, at 7mm. The watch will have a wider aspect ratio and rounder corners with a wider OLED display.  

 

The watch runs on the new quad-core S10 chip, built for improved AI features and more accurate health tracking. The headline feature for the watch is the sleep apnea tracking, which is currently pending approval from the FDA. This will also be coming to the Apple Watch Series 9 and Ultra 2.  

 

The Apple Watch Ultra 2 has brought some minor updates in terms of durability, as the watch is now more water-resistant and scratchproof. Both models will be running on the new WatchOS 11, announced at WWDC earlier this year. 



Starting Price: $399 and $799 


Finally, Apple introduced the new AirPods 4, Max and Pro 2. The AirPods 4 has brought a slightly modified design, with the new H2 chip. The charging case has been updated to USB-C, and the mics and ANC have gotten some improvements. 

 

The AirPods Pro 2 now has some new assistance features, including hearing protection and testing. They are also now certified as a ‘professional-grade’ hearing aid. 

 

The AirPods Max has very few changes, with some new colors and USB-C charging.  

 

Starting Price: $129/$179, $249 and $549 


All images are credited to Apple.

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